Attribution is a Boost feature that allows sellers to create duplicate versions of a single product Tag and monitor how each of them performs in different locations. Here are some examples of how you can use attribution for your product Tags:
Track out-of-home advertising
Dropping a new product and need to show it off on the streets? Create multiple attributed Tags for it and integrate them into your ad designs. Check in with how each Tag is performing in your dashboard to optimize your ad spend and increase your sales.
Optimize influencer content
Attribute product Tags for each of the influencers you’re activating and analyze which creative content converts the most.
Increase digital ad conversions
Use attributed Tags to monitor how your performance marketing really performs - no discount coupons required.